Skip to main content
Sampao Thong Interfoods logo

Brand guide

Maruchan Wholesale Guide: Ramen Noodle Soup, Ramen Bowls, Gold and Saucy Noods

The everyday ramen staple: Ramen Noodle Soup flavours, microwaveable bowls and the premium Gold line explained.

Sampao Thong Interfoods

3 min read

If one instant noodle brand stands for simple, affordable comfort food, it is Maruchan. Its Ramen Noodle Soup packets are a pantry staple for students, families and anyone who wants a hot meal in minutes. For wholesale buyers, Maruchan offers a broad, easy-to-understand range that sells on familiarity and value.

About Maruchan

Maruchan is the instant noodle brand of Toyo Suisan, a Japanese food company. The brand has a long-established presence in the United States, where its ramen packets are among the most familiar instant noodles on the shelf. Many of the products in our catalogue carry US-market packaging with English labelling.

The Maruchan range

Ramen Noodle Soup

The core of the brand: single-serve soup packets in classic flavours such as Chicken, Beef, Roast Chicken, Creamy Chicken, Shrimp, Pork, Soy Sauce and Chili, plus Less Sodium versions of Chicken and Beef for health-conscious shoppers.

Maruchan Ramen Noodle Soup flavours

Ramen Bowls

Ready-to-eat bowls for convenience and office shoppers, in flavours including Chicken, Hot & Spicy Chicken, Hot & Spicy Shrimp, Spicy Miso, Fire Spicy Beef and Birria Beef.

Maruchan Gold

A premium line with richer, restaurant-inspired broths such as Soy Sauce, Spicy Miso, Spicy Tonkotsu and Spicy Creamy Chicken, for shoppers willing to trade up from the classic packet.

Saucy Noods and Fire Noodle

Stir-fry style noodles without the soup: Saucy Noods in Spicy Chicken, Spicy Creamy Chicken and Sweet Cheese, and Fire Noodle Spicy Beef, Maruchan’s answer to the demand for bold, saucy noodles.

How to stock Maruchan

  • Use Ramen Noodle Soup packets as a high-volume, value-led core range.
  • Add Ramen Bowls for convenience stores, offices and on-the-go shoppers.
  • Introduce Maruchan Gold to give customers a premium option within a familiar brand.
  • Pair Saucy Noods with Korean-style spicy noodles to capture shoppers who prefer stir-fry noodles.

Who buys Maruchan

Maruchan’s strength is everyday value. Its Ramen Noodle Soup packets appeal to students, young professionals and families looking for a quick, inexpensive meal, and to shoppers who buy several packets at a time. Ramen Bowls reach customers who want a meal they can prepare at work or on the move, while Maruchan Gold and Saucy Noods attract shoppers looking for richer or bolder flavours from a brand they already know.

Merchandising Maruchan

  • Display Ramen Noodle Soup as a flavour wall, with the most familiar flavours (Chicken, Beef and Shrimp) at eye level.
  • Encourage multi-buys: shoppers often pick up several flavours at once.
  • Place Ramen Bowls near ready meals, or in convenience fixtures alongside other cup and bowl noodles.
  • Position Maruchan Gold next to the classic packets so shoppers can see the step up in quality.

Storage and stock rotation for Maruchan

Like most dry instant noodles, Maruchan products should be kept in their cartons in a cool, dry place, away from direct sunlight, strong odours and damp floors. Check best-before dates when goods arrive, and rotate stock so that the earliest dates are sold first.

Ordering Maruchan wholesale

Maruchan’s range is large, so a clear enquiry helps. List the flavours and lines you need (Ramen Noodle Soup, Ramen Bowl, Gold or Saucy Noods), an indicative quantity per flavour, your destination country, and any labelling requirements. If you are building a range from scratch, tell us your channel and we can suggest a starting mix.

See every product in the Maruchan range, or start an enquiry list to request a wholesale quotation.

Frequently asked questions

Who makes Maruchan noodles?

Maruchan is a brand of Toyo Suisan, a Japanese food company. Sampao Thong Interfoods distributes Maruchan products to wholesale buyers and is not the manufacturer.

Is there a lower-sodium Maruchan option?

Yes. Our catalogue includes Maruchan Ramen Noodle Soup Less Sodium in Chicken and Beef flavours.

Brand names and product packaging mentioned in this article are trademarks of their respective owners. Sampao Thong Interfoods is a wholesale distributor and is not the manufacturer of these products. Product availability and specifications are confirmed in each quotation.

Keep reading

View all articles

Ready to discuss wholesale supply?

Tell us which products you need, in what quantities and where they are going. We will review your requirements and respond with availability and a tailored quotation.